Sunday, August 23, 2009

THE MALL CULTURE

Recently, i had been to Cochin for a CA students conference. The valedictory function of the conference started on Saturday, the 22nd of August, at 5 pm. i had gone there with 4 of my friends. As soon as the valedictory started i heard a hissing sound from my right and saw my friend trying to call me. Friend asked my "Why should we sit for the Valedictory function? Lets skip it and go to the Oberon Mall". This is where it starts.

I decided to stay till the valedictory function got over, and asked my friends if they wanted to go before the function got over to go ahead with their plans. But, they waited and after that they left the place. I stayed back for a few more minutes to talk to the chief guest and other dignitaries. After that i too left and caught up with them at the mall.

The mall had all kinds of shops ranging from cloths, books, shoes and what not. Nice place to go shopping. i wanted to buy only a pen and few chocolates. My friends got into a cloth shop to buy some dress. I stood near the entrance chatting with a security guard over there. His name was Sasi. He didnt mind chatting with me at all.

I started chatting with him casually asking about him first, then asking how the sales were etc. After chatting for 5 minutes i asked him if the youngsters that are going into the cloth shop or any shop for that matter purchase anything? He smiled slightly and replied, majority of the youngsters who go into these shops come out empty handed only. Why so? Is it because the prices over there are high? i guess not.

After this i went inside looking for my friends. There were 2 guys in our group who were from Cochin itself. i chatted with them and they said they had been to the mall many times, but they hadnt purchased anything from there. They had gone to the mall so as to look at the girls who come there. Girls are roaming around over the mall too. Dont know what motive they have.

Recently in Calicut, in our own very dear Focus Mall, the supermarket called spencers got closed. Why? Naturally, the cost that they might have incurred must have been more than there revenue. Here comes the biggest question. If these people cant get the expenses that they incur from the sales that they have why should they have a shop there? Thus arises the next question. If no person wants to have a shop there, why have the malls there? In this scenerio, there are malls that are being build in our country without any proper analysis of the situation being done.

i feel a scheme has to be implemented where by only people who declare what they want to buy from a mall shall be let into the mall and that too for a time that is specified. Or else, the youth of today who are to guide the nation in future will waste there time in the unproductive malls just like i did on saturday.

Let this blog be a cause for some change atleast in the minds of the next generation.

Vande Mataram

5 comments:

  1. Mall culture ?! Times have changed. People have lots of money now a days. Poor are getting poorer and Rich are becoming filthy rich.
    Good blog.
    Thanks a lot

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  2. Hmm.... true brother....Hey but i did purchase from the mall na... hehe... keep up the gud wrk buddy..

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  4. Good topic chosen, Anoop!! It's quite a debatable one too! Frankly speaking, times have changed and it's the so-called mall culture that's the in-thing these days.

    The mall culture here in Dubai is worse than what you've said!! People just go to malls for "time-pass" more than anything else. But I do not blame them at all. The lifestyle of a middle-class worker in the Gulf is so tough, Anoop. It's beyond imagination what the labourers and the lower-income group suffer here. It's these malls that are a "relaxation and breath-of-fresh-air" for such people here.

    If you think twice, you'd realise that there's a huge number of "expatriates" in Kerala now. They've brought in the malls and the so-called mall culture back with them. Which is exactly what you see there now :)

    I was just trying to give you a synopsis of why the mall culture has stepped-in there.

    Youth of today need to be more decisive on their priorities and work towards them!

    Keep the blogs coming in, Anoop. Kudos to you for bringing such thought-provoking and questioning blogs!!

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  5. nice work..ananthu..
    but i would like to differ frm ur idea of only letting in ppl who declare to buy stuff..
    i know for a fact that most ppl do go for just window shoppin..or eating out...While this may largely be unproductive, it is infact a social meeting point..sum ppl who plan for productive stuff with their frnds while inside malls..
    a better idea would be a fee for amount of time spent inside the mall..focuz itself only takes parking charge frm customers for their time there..

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